30-Day Plan
LinkedIn Posts
Twitter / X
Email Outreach
Reddit / Communities
SEO Tasks
Launch Checklist
KPI Tracker

🎯 30-Day Marketing Launch Plan

Your exact playbook from zero to first 10 paying clients. Every task is defined. Execute in order.

Your Weapon: One real proof point drives everything — Sacramento EV: 63 rescues · $9,387 revenue · 73 days · $0 ad spend. Every post, every email, every DM leads with this story.
261
Pages Indexed
5
Content Pieces/Week
50
Outreach DMs/Week
$7,990
Target MRR Month 1
Week 1 — Days 1–7 · Foundation & First Shots
Set up every channel. Post the first content. Send first 10 DMs.
☐ Create LinkedIn Company Page: "DanClaw" (logo + banner + description)
☐ Create Twitter/X account: @DanClawAI
☐ Post LinkedIn Post #1: The Sacramento EV proof story (copy from LinkedIn tab)
☐ Post Twitter Thread #1: "I built a $9K business in 73 days with zero ads" (copy from Twitter tab)
☐ Submit sitemap to Google Search Console → https://danclaw.com/sitemap.xml
☐ Submit sitemap to Bing Webmaster Tools
☐ Create Google Business Profile for DanClaw
☐ Send Day-1 DMs to first 10 prospects (copy from Email tab)
☐ Post in 2 Reddit communities (r/Entrepreneur, r/smallbusiness) — use Reddit post from Reddit tab
☐ Share danclaw.com in your personal LinkedIn + ask 5 connections to repost
Week 2 — Days 8–14 · Volume & Follow-Up
Double the content. Follow up all Week-1 outreach. First call booked.
☐ Post LinkedIn Post #2: "14 AI Agents vs 14 Employees — The Math" (copy from LinkedIn tab)
☐ Post LinkedIn Post #3: "How Dan Downey runs 3 businesses with 0 marketing staff"
☐ Send Day-3 follow-up DMs to Week-1 prospects (case study link)
☐ Post Twitter Thread #2: "32 AI agents, one dashboard, $599/mo" (copy from Twitter tab)
☐ Post in r/agency, r/marketing Reddit communities
☐ Send outreach to 20 new prospects — agency owners & service businesses
☐ Reply to every comment on all posts within 2 hours
☐ Record a 60-second Loom video walking through the dashboard (post to LinkedIn)
Week 3 — Days 15–21 · Conversion Push
First Calendly calls. Close first 3 clients. Collect testimonials.
☐ Post LinkedIn Post #4: Client results post (use a real early adopter if available)
☐ Send Day-7 final follow-up DMs to all prospects ("Last note from me...")
☐ Conduct all booked Calendly calls — use the sales script below
☐ Send proposal emails same-day after every call
☐ Post Twitter: "We just opened 5 spots for our $599/mo plan" (urgency post)
☐ Post in 2 Facebook groups for agency owners
☐ Ask first clients for a 2-sentence testimonial via text/email
☐ Add testimonials live to pricing page immediately
Week 4 — Days 22–30 · Scale What Works
10x the channel generating the most calls. Target $7,990 MRR.
☐ Identify which post/channel drove the most Calendly bookings
☐ Publish 2 more posts on that channel this week
☐ Post LinkedIn Post #5: "Month 1 update — here's what happened"
☐ Start a weekly email newsletter: "Dan's AI Marketing Dispatch" (1 tip, 1 result, 1 tool)
☐ Pitch 3 podcasts about AI marketing / small business automation
☐ Send white-label proposal to Dan Downey Agency + Dan Downey Marketing
☐ Create Gumroad or Lemon Squeezy listing: "DanClaw White-Label License — $2,500 setup"
☐ Count MRR. If under $7,990 — identify the block and fix it
Sales Call Script — Use on Every Calendly Call
OPENING (2 min): "Hey [Name], thanks for booking time. Quick question before we dive in — what made you click 'book a call' today? What's the main thing you're trying to solve?" [Let them talk. Don't interrupt. Take notes.] PROOF (3 min): "So here's the background on what we do. I run a mobile EV rescue company in Sacramento. I used this exact system — 32 AI agents — to generate $9,387 in revenue in 73 days with zero dollars in paid advertising. I didn't hire anyone. I didn't work weekends. The AI handled all the outreach, content, and lead follow-up. Then I thought — every small business owner needs this. So I packaged it into DanClaw." DEMO OFFER (2 min): "What I want to do is show you the dashboard — it takes 3 minutes. You'll see the agents running, the outreach happening, the content being created. Can I share my screen?" [Do a quick walkthrough of danclaw.com/dashboard] PRICE + CLOSE (3 min): "So here's the model. $599/month gets you 8 agents running your marketing — content, SEO, social, outreach. $799 unlocks the full 14-agent system including podcast production and priority support. No contracts. Cancel anytime. Most clients see their first leads in the first 7 days. Does $599 or $799 make more sense for where you are right now?" [Silence. Wait for them to answer.] OBJECTION HANDLER: "Too expensive" → "Compared to what? One VA costs $1,500/mo and can't run 24/7. What's your current marketing spend?" "Need to think about it" → "Totally fair. What specifically do you need to think through? I can answer it now." "Not sure it'll work for my industry" → "What industry are you in? [Listen]. We have that exact case study — let me send it to you right now." CLOSE: "I can get you set up today — literally takes 10 minutes. Want to do it now or would you rather I send you a follow-up with everything written out?"

LinkedIn Posts

5 posts ready to copy-paste. Post 1 per week in order. Reply to every comment within 2 hours — that's where the calls come from.

LinkedIn Post #1
The Proof Post — Week 1, Day 1
POST THIS FIRST
I built a $9,387 business in 73 days. Zero paid ads. Zero hired employees. Zero weekends lost. Here's how it happened — and why I'm sharing it: In December 2025, I launched Sacramento Mobile EV Charging from scratch. No marketing agency. No social media manager. No SEO consultant. Just 32 AI agents running 24/7 — writing content, doing outreach, following up on leads, posting on social, and building my Google presence. By day 73: → 63 EV rescues booked → $9,387 in revenue → $0 in ad spend → 4.9★ average rating The AI handled the marketing. I just charged cars. Then I thought: every small business owner deserves this. So I packaged everything into DanClaw — an AI system that runs your entire marketing department while you run your business. 32 agents. One dashboard. $599/month. No contracts. No tech skills. No hiring. If you run a service business and you're still doing your own marketing — I want to talk to you this week. Link in comments 👇 #AIMarketing #SmallBusiness #MarketingAutomation #AIAgents #Entrepreneur
LinkedIn Post #2 Week 2
The Math Post — Agencies vs AI
A marketing agency costs $3,000–$8,000/month. A full marketing hire costs $4,500–$7,000/month. A freelancer VA costs $1,200–$2,500/month. DanClaw costs $599/month. And it runs 24/7. Here's what you get at $599/month: → 8 AI agents active simultaneously → SEO content written and published weekly → Social media posted daily across 4 platforms → 50 outreach messages sent per day → Review requests sent automatically after every job → Google ranking improvement (organic — no ads) → Weekly analytics report → Monthly strategy review Cheaper than one part-time hire. 10x more output. Never calls in sick. Never asks for a raise. I've been running this on my own EV business since November 2025. $9,387 revenue. 73 days. Zero ad spend. Now I'm opening it up to other service businesses. 5 spots available this week at $599/month. Comment "AGENTS" and I'll DM you the details. #AIMarketing #SmallBusiness #AutomationTools #MarketingROI #AIAgents
LinkedIn Post #3 Week 2
The "Day in the Life" Post
What my AI does while I sleep: 12:00 AM — Content Agent writes tomorrow's blog post 1:30 AM — SEO Agent updates meta descriptions and internal links 3:00 AM — Outreach Agent sends 12 personalized DMs to prospects in my ICP 5:00 AM — Social Agent queues posts for 6 platforms 6:30 AM — Analytics Agent pulls overnight data and flags what's working 7:00 AM — Review Agent sends follow-up texts to 3 recent customers I wake up at 7:30 AM. By the time I have coffee: → New content is live → Leads are in my inbox → Reviews have been requested → My Google ranking has improved I haven't done any marketing work in 3 months. That's DanClaw. 32 AI agents running your marketing department. $599/month. No contracts. Interested? Book a 30-minute call this week — link in bio. #AIMarketing #Automation #PassiveMarketing #SmallBusinessOwner #AITools
LinkedIn Post #4 Week 3
The Direct Offer Post
I'm personally onboarding 10 service businesses this month. Here's the deal: You get 32 AI agents running your marketing for $599/month. I get on a 30-minute call with you to configure everything. You see your first leads within 7 days or I'll work for free until you do. Who this is for: → HVAC, plumbing, electrical, roofing companies → Law firms and med spas → Real estate agents → Marketing agencies (white-label this for your clients) → Any service business spending $1,000+/month on marketing with mixed results Who this is NOT for: → People who don't have an actual business yet → Anyone who needs a "magic button" — you still need to show up for calls → Businesses that can't afford $599/month If that's you, comment "READY" or DM me directly. I'll send you the link to book your setup call. Let's get your marketing off your plate. #DanClaw #AIMarketing #MarketingAutomation #ServiceBusiness #SmallBusiness
LinkedIn Post #5 Week 4
The Month-1 Update Post
Month 1 update from DanClaw: [UPDATE THESE NUMBERS WITH YOUR REAL DATA] → [X] Calendly calls booked → [X] clients onboarded → $[X] MRR in first 30 days → [X] LinkedIn posts published → [X] DMs sent → [X] replies received What worked: → The proof-first approach (leading with Sacramento EV numbers) → Commenting on every single reply within 2 hours → Being direct about price and who it's for What didn't work: → [Be honest — authenticity builds trust] What's next: → Opening 10 more spots → Launching white-label for agencies → Adding [next feature] to the platform If you've been watching and haven't booked a call yet — this is your sign. 30 minutes. Free. Book it: calendly.com/windowwash101/30min #BuildInPublic #AIMarketing #DanClaw #MarketingAutomation #MonthOneUpdate
LinkedIn Engagement Rules
1. Post time: Tuesday–Thursday, 7–9 AM or 12–1 PM in your timezone. Never weekends.
2. First 60 minutes: Reply to every comment. LinkedIn's algorithm shows posts to more people when they get early engagement.
3. Comment on 10 posts before yours goes live — primes the algorithm to show your post.
4. Never put the link in the post body — LinkedIn suppresses posts with external links. Put it in the first comment instead.
5. DM everyone who comments "AGENTS" or "READY" — don't wait for them to come to you.

Twitter / X Content

2 threads + 10 standalone tweets. Threads go out Week 1 and Week 2. Single tweets spread across 4 weeks.

Thread #1 — Post Week 1 HIGH PRIORITY
"Zero Ads. 63 Rescues. $9,387." — The Proof Thread
1/ I made $9,387 in 73 days with zero paid ads. No agency. No marketing team. No hustle-all-night grind. Just 32 AI agents running while I slept. Here's exactly how it happened: 🧵 --- 2/ Background: I run a mobile EV rescue service in Sacramento. December 2025. New business. No customers. No reviews. I couldn't afford a marketing agency ($3-8K/month). I didn't have time to do it myself. So I built an AI marketing department instead. --- 3/ What the AI does: • Writes and publishes blog content weekly • Posts on social daily across 4 platforms • Sends 50 outreach DMs per day to ideal prospects • Follows up automatically (Day 3, Day 7) • Requests reviews after every job • Monitors and responds to Google mentions All running 24/7. I do nothing. --- 4/ The results after 73 days: → 63 EV rescues booked → $9,387 in revenue → $0 in ad spend → 4.9★ Google rating → Page 1 Google for "Sacramento mobile EV" I just charged cars. The AI did the marketing. --- 5/ Then I realized: Every service business owner has this same problem. Too expensive to hire. Too busy to do it yourself. So I packaged the entire system into one product. It's called DanClaw. --- 6/ What you get: 32 AI agents. One dashboard. $599/month. • 8 agents on the Starter plan • 14 agents on Pro ($799) • All 32 on Enterprise ($1,499) No contracts. Cancel anytime. Live in 72 hours. --- 7/ Who it's for: → HVAC, plumbing, roofing, home services → Law firms, med spas, real estate → Marketing agencies (white-label it) → Anyone paying $1K+/mo for marketing with mixed results --- 8/ Book a free 30-minute call this week: calendly.com/windowwash101/30min I'll configure everything for your business personally. First 10 clients get a free onboarding session with me directly. RT if you know someone who needs this.
Thread #2 — Post Week 2 Week 2
"The Real Math" — Agency vs AI Thread
1/ The marketing industry doesn't want you to see this math. Agency: $5,000/month Freelancer: $2,000/month DanClaw AI: $599/month Same output. Better output, actually. Here's why: 🧵 --- 2/ A marketing agency charges $5K/month for: • 2 blog posts/month • Basic social scheduling • Monthly reporting call • A junior account manager you rarely see DanClaw does all of that automatically. Every. Single. Day. --- 3/ A marketing hire costs $4,500–$7,000/month for: • 40 hours/week (but only 15–20 are productive) • Sick days, PTO, bad weeks • You managing them managing your marketing DanClaw: 32 agents, 168 hours/week, never calls in sick. --- 4/ The real cost comparison: Task | Agency/Hire | DanClaw Content creation | $1,500/mo | Included Social media | $1,200/mo | Included SEO | $1,000/mo | Included Lead outreach | $2,000/mo | Included Analytics | $500/mo | Included Total: $6,200/mo vs $599/mo --- 5/ The result on my own business: 63 customers in 73 days. $9,387 revenue. $0 ad spend. Sacramento Mobile EV — from zero to booked solid. --- 6/ I opened it up to other business owners. $599/month. No contracts. Live in 72 hours. 30-min call to set it up together: calendly.com/windowwash101/30min Tag a business owner who needs to see this math.
10 Single Tweets
Post 2–3 of these per week in between threads
TWEET 1 (Monday Week 1): My AI sent 50 DMs while I slept last night. 3 replied this morning. 1 booked a call. That's DanClaw. 32 agents. $599/mo. Zero effort on your end. --- TWEET 2 (Wednesday Week 1): Hot take: hiring a marketing team in 2026 is a waste of money. AI does it better. AI does it faster. AI does it for 90% less. The businesses that figure this out in the next 6 months will dominate their markets. --- TWEET 3 (Friday Week 1): If you're spending more than $599/month on marketing and still doing any of it yourself — something is broken. Just saying. --- TWEET 4 (Tuesday Week 2): "But will AI really understand my business?" My AI agent knows: • My service area (Sacramento) • My pricing • My ICP (stranded EV drivers) • My tone of voice • My competitors • My best-performing content It learns. It improves. It never forgets. --- TWEET 5 (Thursday Week 2): Things I stopped doing when I started using AI agents: • Writing social posts • Sending follow-up emails • Asking for reviews • Researching competitors • Tracking analytics manually • Wondering why leads dried up Free'd up ~20 hours/week. --- TWEET 6 (Monday Week 3): The difference between businesses that thrive in 2026 and those that struggle: The thrivers let AI run the marketing machine. The strugglers still do it themselves. Which one are you? --- TWEET 7 (Wednesday Week 3): 5 clients onboarded this month. [UPDATE WITH REAL NUMBERS] Next 5 spots available now. $599/month. 32 AI agents. Fully configured for your business. Book a 30-min call: calendly.com/windowwash101/30min --- TWEET 8 (Friday Week 3): Imagine hiring 32 people to work on your marketing. Each one specialized. All of them working 24/7. Total cost: $599/month. That's literally what DanClaw is. --- TWEET 9 (Tuesday Week 4): Most marketing "strategies" fail because: 1. Inconsistency (humans get tired) 2. No follow-up system 3. No tracking 4. Expensive to scale AI fixes all 4. Automatically. Daily. This is why DanClaw clients are booking 30+ new leads per month. --- TWEET 10 (Thursday Week 4): End of month 1 running DanClaw publicly. [Fill in: X calls booked, X clients, $X MRR] Building in public. Every win and every loss. Follow along if you want to watch an AI marketing system get built in real time. Next update in 30 days.

Cold Email + DM Outreach Sequences

3-touch sequence for email and LinkedIn DM. Send Day 1, follow up Day 3 (case study), final touch Day 7. Use for agencies, service businesses, and founders.

Top Prospect Lists: Agency owners on LinkedIn (search "marketing agency founder" + filter 1–10 employees) · Service business owners (HVAC, roofing, plumbing) · Coaches and consultants · EV businesses nationwide via EVroadHERO network
Cold Email — Day 1 SEND FIRST
Subject: Quick question about [Company Name] Hey [First Name], Noticed [specific detail — their recent post / their industry / their city]. Quick question — how much time does your team spend every week on marketing tasks that feel repetitive? (social posts, follow-up emails, asking for reviews, that kind of thing) I ask because I built a system that eliminates all of it for service businesses. Used it on my own EV rescue company in Sacramento — $9,387 revenue, 73 days, zero paid ads. Now I'm offering it to [industry] businesses at $599/month. Worth a 10-minute conversation? — Dan Downey Founder, DanClaw danclaw.com P.S. If the timing's off, no worries — just reply "not now" and I'll leave you alone.
Follow-Up — Day 3
Subject: Re: Quick question about [Company Name] Hey [First Name], Following up on my note from a few days ago. I put together a quick overview of how the Sacramento EV case study worked — figured it'd be more useful than me trying to explain it: → Business launched from zero (November 2025) → 32 AI agents configured for their market → Week 1: First content published, first outreach sent → Day 73: 63 bookings, $9,387 revenue, $0 ad spend, 4.9★ rating The agents handled everything — content, SEO, social, DMs, review requests. The owner just did the work. Full platform at danclaw.com if you want to poke around. If you have 30 minutes this week, I'll configure the first 2 agents for your business for free on the call — no commitment. calendly.com/windowwash101/30min — Dan
Final Touch — Day 7
Subject: Last note from me (re: [Company Name]) Hey [First Name], Last note, I promise. I know the timing might just not be right. That's completely fine. But if the question is whether this actually works for [their industry] — I'm happy to answer that on a quick call. No pitch, just honest answers. If you ever decide you want to stop doing your own marketing, I'll be at calendly.com/windowwash101/30min. Wishing you a great [month/quarter] either way. — Dan Downey DanClaw | danclaw.com
LinkedIn DM — Day 1
[Connection request message — 300 char max]: Hey [Name] — saw your post about [specific topic]. I run an AI marketing system for service businesses. Used it on my own EV company ($9,387 in 73 days, zero ads). Thought it might be relevant to what you're building. Worth a quick chat?
LinkedIn DM — Day 3 (After Connect)
Hey [Name], thanks for connecting. Sending what I mentioned — the Sacramento EV case study: → New business, zero customers in November 2025 → 32 AI agents running marketing 24/7 → Day 73: 63 bookings, $9,387 revenue, $0 ads Now I'm offering the same system to [their industry] businesses at $599/month. No contracts. Have 30 minutes this week? I'll configure 2 agents for your business on the call for free. calendly.com/windowwash101/30min No pressure either way — just thought the numbers would speak for themselves.

Reddit + Community Posting Strategy

Post value-first, never pitch. Build reputation in 5 subreddits. One post per community per week maximum. DMs come after they trust you.

r/Entrepreneur POST WEEK 1
Case Study Post — No Pitch
Title: I replaced my entire marketing team with AI agents — here's the real data after 73 days Body: I run a mobile EV rescue service in Sacramento. Launched in late 2025 with zero customers, zero budget for agencies, and no time to do marketing myself. So I built my own AI marketing system. What it does: - Writes and publishes SEO content weekly - Posts to social media daily (4 platforms) - Sends personalized outreach DMs to prospects - Follows up automatically on Day 3 and Day 7 - Requests reviews after every job - Tracks everything in a dashboard After 73 days: - 63 bookings - $9,387 in revenue - $0 in paid advertising - 4.9 stars on Google The AI handled 100% of marketing. I just did the work. Happy to answer questions about how I built it or what the setup process looked like. Not here to sell anything — just thought the data would be useful for people trying to figure out if AI marketing is actually worth it. [Don't add a link in the post — only add if asked in comments]
r/smallbusiness Post Week 1–2
Title: Genuinely shocked by what AI can do for local service business marketing — sharing my results Body: Been running a local mobile EV service in Sacramento since late 2025. Before AI, I was either paying $3K/month for an agency (couldn't afford it) or spending my evenings doing my own marketing (burnt out). Tried a different approach: set up AI agents to run the marketing for me. Results after 73 days: - 63 service calls booked - $9,387 in revenue - No paid ads at all - Mostly from organic search + outreach the AI did The thing that surprised me most: the AI is better at follow-up than I ever was. Sends Day 3 and Day 7 follow-ups without me thinking about it. That alone probably doubled my close rate. For anyone running a home services, legal, medical, or any other local service business — AI marketing is not hype anymore. The numbers are real. What questions do you have about how it works?
Subreddit Targeting List
PRIMARY (post here first — high traffic, entrepreneur audience): • r/Entrepreneur — 3.5M members — case study posts • r/smallbusiness — 1.7M members — practical tips posts • r/marketing — 1.2M members — strategy and data posts SECONDARY (niche, less competition, higher conversion): • r/agency — 45K members — agency owner ICP • r/AItools — 280K members — tech-forward audience • r/SideProject — 190K members — founders building things • r/ArtificialIntelligence — 500K members — AI tool posts RULES FOR ALL: 1. Never post a link in your first 3 comments in any new subreddit 2. Comment on 10 posts before making your own post 3. Lead with VALUE (data, story, how-to) — never pitch 4. Only share the link if people ASK for it in comments 5. Reply to every single comment on your posts

SEO Tasks — Accelerate Rankings

261 pages are live and indexed. These tasks will accelerate how fast Google ranks them and bring in organic traffic within 30–90 days.

Immediate Tasks (Do This Week)
Google Search Console — go to search.google.com/search-console, add property, verify with HTML tag (paste here and I'll deploy it)
Submit sitemap — paste https://danclaw.com/sitemap.xml in GSC Sitemaps
Bing Webmaster Tools — bing.com/webmasters, same sitemap URL
Google Business Profile — business.google.com — create "DanClaw" listing
Set up Google Analytics goals — track Calendly clicks as conversions
Backlink Building (Week 2–4)
☐ Submit to Product Hunt (highest-traffic free launch)
☐ Submit to BetaList (early adopter audience)
☐ Submit to There's An AI For That (theresanaiforthat.com)
☐ Submit to AI Tools Directory (aitoolsdirectory.com)
☐ Guest post pitch: 3 marketing blogs (ahrefs blog, searchenginejournal, hubspot)
Blog Content That Will Rank Fast
☐ "AI Marketing Agency [City] — What It Costs and What You Get" (for top 10 cities)
☐ "How to Replace Your Marketing Agency with AI in 2026"
☐ "32 AI Agents vs 1 Marketing Hire: The Real Comparison"
☐ "Best AI Marketing Tools for Small Business in 2026"
☐ "DanClaw Review: An Honest Look After 90 Days"
Local SEO Quick Wins
☐ Create listings on Yelp, Bing Places, Apple Maps for DanClaw
☐ Add to Clutch.co (B2B services directory — huge for agencies)
☐ Add to G2.com (software reviews — free listing)
☐ Add to Capterra (marketing software category)
☐ Add to Trustpilot — ask first clients for reviews immediately
Keywords to Target in Blog Posts (Low Competition, High Intent)
COMMERCIAL INTENT (people ready to buy): - "AI marketing agency [state]" — 50 state pages already live - "marketing automation for small business" - "replace marketing agency with AI" - "AI agents for service business" - "automated marketing for HVAC companies" - "AI marketing for law firms" - "marketing automation $599/month" INFORMATIONAL (content that ranks + builds trust): - "how many AI agents do I need for marketing" - "AI marketing vs traditional agency comparison" - "best AI tools for local business marketing 2026" - "how to automate your marketing with AI" - "AI content creation for service businesses" LOCAL (city pages will capture these): - "AI marketing agency [city name]" - "marketing automation [city name]" - "digital marketing AI [city name]"

Full Launch Checklist

Check off each item as you complete it. Progress is saved in your browser.

🌐 Website & Tech (Complete)
danclaw.com live and returning 200
Done ✅
261 pages live (core + 50 states + 200 cities)
Done ✅
Calendly links on every page (30-min call)
Done ✅
Lead capture form on onboarding step 1
Done ✅
Google Analytics GA4 installed (G-J40T9BQFL1)
Done ✅
robots.txt and sitemap.xml live
Done ✅
🔍 SEO & Indexing
Submit sitemap to Google Search Console
Go to search.google.com/search-console
Submit sitemap to Bing Webmaster Tools
Go to bing.com/webmasters
Create Google Business Profile for DanClaw
Go to business.google.com
Verify GSC ownership (paste the meta tag — I will deploy it)
Need your GSC verification tag
Set up GA4 conversion event for Calendly clicks
In GA4 → Events → Create event
📱 Social Accounts
Create LinkedIn Company Page: "DanClaw"
linkedin.com/company/new
Create Twitter/X account: @DanClawAI
twitter.com/i/flow/signup
Post LinkedIn Post #1 (The Proof Post)
Copy from LinkedIn tab above
Post Twitter Thread #1 (Zero Ads. 63 Rescues.)
Copy from Twitter tab above
Share danclaw.com on your personal LinkedIn
Ask 5 connections to repost
📧 Outreach
Build first prospect list: 50 agency owners on LinkedIn
Search "marketing agency founder" + filter 1–10 employees
Send Day-1 DMs to first 10 prospects
Copy DM from Email tab above
Post in r/Entrepreneur (case study post)
Copy from Reddit tab above
Post in r/smallbusiness
Copy from Reddit tab above
Send Day-3 follow-ups (case study link)
Due 3 days after Day-1 DMs
💰 Revenue Unlock
Submit DanClaw to Product Hunt
producthunt.com/posts/new — best day: Tuesday
Submit to theresanaiforthat.com
Free listing, gets real traffic
Create white-label proposal for Dan Downey Agency
Use the white-label template — $2,500 setup + $599/mo
Close first paying client
🎯 TARGET: Week 3
Collect first testimonial (2 sentences via text)
Immediately after first result

KPI Tracker

Update these weekly. The numbers tell you exactly what's working and what to do more of.

📊 Weekly Metrics — Update Every Friday
Calendly calls booked this week0
Target: 5+/week
LinkedIn post impressions0
Target: 1,000+/post
Cold DMs sent0
Target: 50/week
DM reply rate0%
Target: 15%+
Website visitors (GA4)0
Target: 500+/week by month 2
Calendly link clicks (GA4)0
Target: 50+/week
💰 Revenue Metrics
MRR$0
Target: $7,990 (10 clients)
Total clients0
Target: 10 by end of month 1
Avg deal size$0
Should be $599–$799
Trial-to-paid rate0%
Target: 50%+
Churn this month0
Target: 0
Pipeline (booked calls)0
Target: 10+ active
📈 90-Day Revenue Roadmap
Month 1 $0 → $7,990 MRR
10 clients @ $599–$799/mo. LinkedIn + cold DM focus.
Month 2 $7,990 → $20,000 MRR
25 clients. SEO traffic starts converting. White-label launch.
Month 3 $20,000 → $50,000 MRR
60 clients. Product Hunt launch. Podcast appearances. Agency channel.